Organic growth, stitched by hand—no boosting required.

Dates:
Cohort 1 - Feb 16, 2026 - Mar 23, 2026 (6 Sessions)
February 16, 2026 (12:00pm - 1:00pm)
February 23, 2026 (12:00pm - 1:00pm)
March 2, 2026 (12:00pm - 1:00pm)
March 9, 2026 (12:00pm - 1:00pm)
March 16, 2026 (12:00pm - 1:00pm)
March 23, 2026 (12:00pm - 1:00pm)
Cohort 2 - Jun 15, 2026 - Jul 27, 2026 (6 Sessions)
June 15, 2026 (12:00pm - 1:00pm)
June 29, 2026 (12:00pm - 1:00pm)
July 6, 2026(12:00pm - 1:00pm)
July 13, 2026 (12:00pm - 1:00pm)
July 20, 2026 (12:00pm - 1:00pm)
July 27, 2026 (12:00pm - 1:00pm)
Join Now...
Facebook Success Formula
If you're ready to grow your quilt shop's online presence the authentic way—no ads, no boosting, just strategy that works—this course was made for you.


You’ll Receive:
Facebook Success Formula
was designed specifically for creative retail businesses like yours. We’ll guide you through the exact steps to understand the Facebook algorithm and use it to your advantage. You’ll learn how to increase engagement, grow your audience, and drive more sales and collaborations—naturally and sustainably.
This self-paced course is delivered in bite-sized lessons with supporting StitchBooks and hands-on “Swatches” so you can watch, try, reflect, and apply at your own pace. You’ll also receive ongoing support through live coaching calls and a rich resource library, all designed with real quilt shops in mind.
walk away with:
12 Instructional Sessions (organized in 6 modules)
Step-by-step video instruction for every concept
Downloadable Stitchbook + Swatch activities for every topic
Access to the Private Facebook Success Formula Resource Center
Unlimited Resource & Document Library
One Private Consultation anytime during your course
Live Q&A Coaching Calls for questions, review, and next steps
Topics Include:
Social Media Audit
Business Page Refresh
Customer Profiles & Avatars
Growth Tactics
Content Plan
Content Map
Content Curation
Content Creation
Account Monitoring
Account Listening
Distribution
Analytics
Skill Level: Intermediate
Skill Details: Participants must have an active Facebook Business page.

Meet your Instructor!
Teresa Coenen
Teresa Coenen has over 18 years experience as a pattern designer, owner/operator of a brick & mortar quilt shop, and online web presence. Teresa has successfully navigated email & social media to produce sales and build a reliable customer base. Teresa has earned Facebook and Google Marketing Specialist certifications. She teaches social media marketing at her local high school and community college, and she coaches quilt shops and other small businesses in their social media and email marketing efforts. Teresa's sessions at Quilt Market are a perennial favorite of quilt shop owners.

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